Albert Ellis developed rational emotive behavior therapy to treat our negative self talk. Self talk is how behaviorists describe thinking. We all tell ourselves stories about our experiences. Our thinking can range from positive and accurate to self-defeating and negative. Our emotions are a product of our thinking. Therefore, learning to replace negative self-talk has been shown to improve mood, sleep, reduce anxiety and promote our physical health. Counseling can teach us how to improve our self talk to be more positive and accurate.